Product Owner & Business Analyst
Maria Philippova
15+ years in fintech, banking, insurance and iGaming
I turn business needs into clear requirements, from discovery through UAT, and deliver products that move the numbers.
- 15+years in product & analysis
- +10%ARPU from gamification features
- 2.5xcall-center product offering
- +60%more A/B experiments run
About
I'm a Product Owner and Business Analyst with over 15 years of experience in fintech and insurance, and most recently iGaming. I translate business needs into clear functional requirements (use cases and user stories with acceptance criteria), manage product backlogs in Agile teams, and coordinate cross-functional teams.
My work covers the full product lifecycle, from discovery and stakeholder workshops to BPMN and sequence diagrams, API specifications and user acceptance testing. I care about outcomes. My requirements have helped increase ARPU by 10%, raise cross-sell rates by 10% and run 60% more product experiments.
Experience
Product Owner / Business Analyst
BrainRocket Ltd · iGaming
Dec 2025 – Aug 2026
- Authored the Product Requirements Document for an online gaming platform spanning 4 games and a back-office system for configuration management and real-time statistics.
- Gathered and formalized functional and non-functional requirements for seasonal initiatives and gamification features, driving a 10% increase in ARPU and a 17% increase in user engagement.
- Managed the product backlog in Jira, creating and prioritizing stories and reallocating ~25% of team capacity toward higher-revenue initiatives.
- Led estimation and requirement refinement sessions, reducing initial estimates by 20–30%.
- PRD
- Jira
- Backlog
- Gamification
- Agile
Senior Business Analyst / Product Owner
Sberbank Russia · Banking
Apr 2016 – Jan 2026
- Ran stakeholder interviews and requirements workshops across 10+ business and IT teams, resolving conflicting priorities in support of bank-wide strategic goals and enabling the call-center sales desk to offer 2.5x more products.
- Led development of a flexible A/B testing tool that removed the need for a deployment per experiment, increasing the number of experiments by 60%.
- Designed from scratch the migration to a new call-center platform (UI design, front-end/back-end API) to enable live sales during incoming calls, increasing the cross-sell rate by 10%.
- Defined requirements for Grafana dashboards and reports on system performance and business sales metrics, sourced from the reporting database.
- Wrote and reviewed specifications (business and functional requirements, sequence diagrams, BPMN) for development and QA teams.
- Planned and executed user acceptance testing before release.
- Stakeholder workshops
- A/B testing
- API design
- BPMN
- Sequence diagrams
- Grafana
- UAT
Senior System Analyst
Raiffeisenbank · Banking
Dec 2014 – Apr 2016
- Defined the complete functional scope (use cases and edge cases) for a rules-driven credit decision engine on IBM BPM.
- Defined integration requirements (APIs, data mapping, error handling) for the credit decision engine.
- Estimated and decomposed tasks with the development team.
- Planned and managed user acceptance testing.
- IBM BPM
- Use cases
- Integration
- Data mapping
- UAT
Team Lead of System Analysis
Sberbank Technology · Banking
Oct 2011 – Jul 2014
- Managed a team of 5 analysts: planning, reviewing and reporting.
- Managed software development contractors.
- Developed technical specifications for a back-office paper-processing system on PEGA BPM.
- Owned UAT strategy and execution.
- Team leadership
- PEGA BPM
- Technical specifications
- UAT
Earlier experience2004 – 2011 · 3 roles
Business Analyst
Allianz Insurance Company · Insurance
Nov 2010 – Oct 2011
- Performed business requirements analysis for a claim settlement system on Lombardi BPM.
- Created prototypes.
System Analyst
Rosgosstrakh Insurance Company · Insurance
Dec 2007 – Jul 2010
- Analyzed business requirements and provided user support.
- Developed a technical proposal for the "ClaimCenter" claim settlement system.
Project Manager
Hotel management system · Tourism
Apr 2004 – Jun 2007
- Analyzed business requirements.
- Developed technical specifications, interface requirements and user scenarios.
Skills
Product & backlog
- Product backlog management
- Prioritization
- Agile / Scrum
- Estimation & refinement
- Change management
Stakeholders & leadership
- Stakeholder management
- Stakeholder interviews
- Requirements workshops
- Reporting
- Team leadership
Analysis & requirements
- Functional & non-functional requirements
- PRDs
- Use cases
- User stories & acceptance criteria
- Edge cases
- Prototyping
Modeling & integration
- BPMN
- Sequence diagrams
- OpenAPI
- JSON
- API & data mapping
- Integration requirements
Testing & quality
- UAT planning & execution
Tools & platforms
- Jira
- Confluence
- Grafana
- PEGA BPM
- Guidewire ClaimCenter
Portfolio
Selected test assignments: process diagrams, API specifications and requirements documents.
DiagramTour booking process
Booking a tour package at a travel agency, from the first request to payment, modeled as a BPMN 2.0 collaboration diagram.
View case- API specification
Cinema booking API
REST API for a cinema website: show schedule, seat booking and payment with loyalty bonus points, described in OpenAPI 3.0.
View case - Requirements
User registration
Requirements for user registration: user story with acceptance criteria, use case with alternative flows, and prioritized development tasks.
View case
Education & languages
Education
- Master of Management in EducationMSESS (Moscow School of Social and Economic Sciences), validated by the University of Manchester2001 – 2002
- BA in PhilologyIrkutsk State Linguistic University1996 – 2001
Certifications
- Product Owner courseCertificate of attendance, Sberbank Corporate University
- Scrum Master courseCertificate of attendance, Sberbank Corporate University
Languages
- RussianNative
- EnglishAdvanced (C1)
- SpanishPre-intermediate (A2)